Doruk Transportation operates in the logistics and transportation
sector with a customer-oriented and reliable brand identity. In order to
strengthen its existing digital presence, present its services to a wider
audience through digital channels, and ensure quick access to information for
users, a decision was made to develop a web project in collaboration with
Rella Medya.
Within the scope of this project, a clean, professional, and interaction-friendly
website design was created for Doruk Transportation. During the
design process, a clear page flow enabling quick access to services, a
visually focused content layout, and audiovisual elements reflecting the brand
identity were prioritized. The main objective was to present the company’s
logistics solutions accurately and clearly in the digital environment.
On the development side, a content management panel was developed
to allow the company to easily carry out the content updates it requires.
Through this panel, the Doruk Transportation team can update service
information, visuals, and contact content either in a structured, planned
manner or instantly when needed. The management panel was designed to ensure
sustainability with its user-friendly control structure and flexible usage
features.
The site infrastructure was structured to support greater visibility on
digital platforms and to meet the expectations of the target audience. Content
organization, page hierarchy, and user flow were planned in line with this
approach.
As Rella Medya, we developed a web platform for Doruk Transportation that
delivers value to both visitors and site administrators by combining a clear
design language, a functional software infrastructure, and a user-focused
approach.
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